Featured Work

United States of Nursing was a comprehensive campaign for the Johns Hopkins School of Nursing. It showcased the expansive reach of nursing, extending beyond bedside care into influential realms like policy, corporate sectors, rural health clinics, and more. The campaign incorporated an array of multimedia elements, including a dedicated website, engaging blogs, targeted direct mail and emails, int

This heartwarming bill board and social media brand awareness campaign spotlighted newborns from Henrico Doctors' Hospital in Richmond, VA. The campaign garnered attention from media outlets nationwide, with even national ABC News expressing interest in its charm and appeal. 

Nursing's Next Big Idea, a video unveiled by the Johns Hopkins School of Nursing in the fall of 2019, captured the spotlight with its innovative approach. The video garnered recognition from leaders associated with the international 2020 Year of the Nurse and Midwife initiative and was used globally to promote the campaign. The video was also featured at the Florence Nightingale Museum in London, 

Crafted as a dynamic recruitment series for Virginia Commonwealth University, It's VCU was a four-part video series highlighting the vibrant aspects of the school's community, research endeavors, and international appeal. This Emmy award-winning project was collaboratively produced in partnership with NBC-12.

The #WeGotThis campaign was a compelling video series showcasing the diverse perspectives of faculty and students at the Johns Hopkins School of Nursing. Designed with the goal of illuminating the expansive scope of the nursing profession, this campaign came to life through a collaborative effort with the Hackstone Film Group, effectively capturing the richness and diversity inherent in the field